What Makes a Hotel Receive Five-Star Status?

So you’re planning a holiday, maybe you’re visiting a city in your own country or you’re experiencing abroad. Whatever your reason for travel, understanding why five-star hotels are more expensive and what makes them more appealing can help you identify if this is the right choice for you.

It is important before you start looking at five-star establishments, that you understand that every country has its own rating process and result. There are certain things you should expect from your hotel and when paying five-star luxury prices, the one thing you can be certain of is the finest quality elegance and luxurious guest accommodation that is spacious and well-appointed. All guest rooms should be en-suite with their own bathrooms, either shower or bath, or both and toiletries and amenities.

The next thing you will find when choosing a five-star hotel is that they have a twenty-four hour reception desk, which can be beneficial. You can leave your key at the hotel when you go out, reducing the risk of losing the key and you can get it from the open reception desk whatever time you decide to return back to the hotel. Smaller hotels and those with a lower rating, may not have a twenty-four-hour reception, this means that you need to take your key with you, sometimes you have to allow yourself into the building on your return to get back to your room with ease.

Five-star hotels have a certain level of cleanliness and maintenance that they need to maintain. In addition to their luxurious accommodation, hallways, restaurant and public areas must be spotless and gleaming without broken lights or lamps or taps that don’t work.

Further, a five-star hotel should always have a concierge service. A concierge service will handle everything for you during your stay. Do you want to hire a car? No problem the concierge will arrange it for you. Do you want to dine at a top restaurant? They will make recommendations and make the booking on your behalf. Do you want to see one of the top West End musicals? They will book your tickets for you so you don’t have to.

In addition to this, a five-star hotel is also to have certain facilities that you expect. They should have an on-site wellness centre where you can enjoy a range of top quality treatments. They should also provide you with access to a fitness facility and swimming pool.

The hotels in the United Kingdom with five-star status also provide their guests with a restaurant where you can enjoy breakfast, lunch and dinner on a daily basis. You can also enjoy the added convenience of twenty-four hour room service, ordering food to your room, sitting back and relaxing after a long day in business meetings or touring the city to see the sights.

The staff at these top establishments are all trained to the very highest standards. They are all qualified and experienced in the area to provide their guests with a first class service.

Drupal SEO-Friendly URLs For Google First Page Rankings

Google First Page Rankings and Drupal

Drupal SEO-Friendly URLs to Get Your Drupal Site Listed in Google

Drupal manages the URL aliases for your Drupal site.

The URL aliases are the addresses for your website. A node is a content item for your Drupal site and the following address represents the first content item for a node within your Drupal website:

  • Default URLs for new content on a Drupal website: /node/1
  • URL Alias module allows new content added to become more human readable and most important, SEO-friendly: /articles/title-of-the-article

This format is not exactly human-friendly, nor is it SEO-friendly. Let’s fix it…

Drupal Search Engine Optimization (SEO)

Building a professional business plan includes SEO for your Drupal website. It’s that important!

When you first install Drupal, by default, you will most likely have “Path Auto” enabled. This is the reason your URLs are not by default, user-friendly. The good news is that this is an easy fix.

Drupal Modules

Drupal out-of-the-box is pretty lean. It doesn’t do a whole lot. But there are over two-thousand Drupal modules that can be easily installed and enabled to enrich your Drupal website. Contributed modules provide new features for your Drupal website. Just like the App Store, if you need something, there is probably a module for that. When you’re looking for a new “feature”, you are looking for a Drupal module. Modules can also change how existing features work.

Modules for Clean URLs

There are a couple of modules that allow us to automatically change URLs to something more memorable. It gives us more human-readable, search engine optimized “friendly” URLs. This is very important for the long-term success of your Drupal site.

SEO-friendly URLs can help you achieve the business success you are looking for. Install the Drupal PathAuto and Token modules. Once you have these two two modules installed and enabled, it will remedy your ugly URLs problem.

  • PathAuto (requires Token) – this module automatically generates URL/path aliases for various kinds of content (nodes, taxonomy, terms, users) without requiring you to have URL aliases like “category/my-node-title” instead of “node/123”.
  • Token (provides a user interface for the Token API).

You can enable both of these modules at the same time (after you have them installed). If you do not have these modules installed and enabled already, you will want to download and enable them in your Drupal back end. You can download these modules at the Drupal website:

  • /project/pathauto
  • /project/token

Install both of these modules and enable them to benefit from search engine-friendly URLs on your Drupal site.

SEO-Friendly URLs Better Than Just Human-Friendly URLs

Now, you will notice that your Drupal URLs will take on a completely different pattern. The URLs will represent something such as /content/article-name

This is an improvement, but still not best practice because as your Drupal content increases, everything will be “content” plus the article name. So, let’s take your Drupal SEO a step further.

  • Hover on “Configuration”
  • Hover on “Search and Meta Data”
  • Hover on “URL aliases”

If your not seeing URL aliases, it’s OK since you just recently enabled these modules.

Enable Clean URLs

Enable this search and metadata option to make clean URLs possible for your site. This will allow user friendly URLs like example.com/user instead of example.com/?q=user

To accomplish this, it’s pretty simple.

  • Hover on “Configuration”
  • Hover on “Search and Meta Data”
  • Hover on “Clean URLs”
  • Put a check mark in the “Enable Clean URLs” box and click the “Save Configuration” button.

Once this is done, you will notice that your new content will have human-friendly URLs.

Setup Patterns For Your URLs

  1. Setup patterns by clicking on the “Patterns” tab on the top of your Drupal dashboard.
  2. Highlight /[node:title] with your mouse and copy.
  3. Advance to the next “pattern” field that is empty.
  4. Type the name for each path and paste. For example, for your “book” content type, you will have the pattern book/[node:title]
  5. Complete this step until every pattern is defined.
  6. Click “Save Configuration”

Now click on the “List” tab and you will see that the URLs have not yet changed. This is because the content in the “List” tab was already created prior to you enabling your new URL patterns. All future content on your site will now reflect these new patterns.

NOTE: Don’t change the URLs of existing content articles on a live site! If you already have content indexed in Google, you will not want to make any changes to your URLs. Rather, you can set this up BEFORE your site goes live.

  • Click on the “Delete Aliases” tab at the top.
  • Check the “All Aliases” box.
  • Click on the “Delete aliases now!” button.
  • Click “Bulk Update” tab at the top.
  • Choose all the boxes.
  • Click “Update”

Now all your URLs have been re-generated. You now have a pattern of your URLs that actually makes sense. You can test this by adding a new content item. Any testing data will do. Leave the default day and time enabled, then save it. You will notice in the URL that the address is not only human friendly, but it’s also SEO-friendly. The importance of this cannot be understated. Without SEO, your Drupal site will have few visitors. This solution is not difficult nor is it time consuming, yet the benefits are vast.

Drupal is an amazing tool for creating advanced websites and applications.

Posted in SEO

Organic Hair Salon

This hair salon is one that uses products that are natural-based with no synthetic chemicals. In the United States in order to call the salon organic it has to be certified by the United States Department of Agriculture (USDA) to qualify as organic. The products are safer for a person’s hair because they do not have any chemicals that can damage your hair. These salons are Eco-friendly and are becoming more popular in the United States.

The products that are used in these salons must also be organic certified and includes any dyes, styling products, conditioners, and shampoos that the salon uses.

Even though the organic hair salon offers their customers healthy beauty services with a smaller amount of exposure to products containing chemicals there are some disadvantages with visiting this type of salon:

  • They are more expensive both in services provided and the products they sell
  • The organic products can also be shorter-lived and less effective
  • Many times the hair dyes used are not as potent so their effects can lose color quicker
  • Although the products are organic they can also trigger allergies in people like the synthetic products.

Because using organic hair products are more expensive there are some unsavory people who advertise that they offer hair services that are organic even though they do not properly supply them. Even though they are certified this does not protect customers completely from hair salons that use this practice. Before using an organic hair salon it is best to do a back ground check on their claims to make sure that they are legit. One way to help ensure that the salon is really using organic products is to learn about the qualities and types of popular organic hair care products. If the salon has products on display that are not organic are usually not real organic hair salons. Learn to read the labels so you can spot ingredients that are not organic.

Types of organic hair care product

  • Organic shampoos-these products make use of ingredients found in nature and herbs to help create a blend that will help to remove the excess dirt and oil from your hair. Most of these shampoos contain herbs that will leave a clean scent and remove the dirt and oil form every hair follicle. Some of the herbs used can include aloe Vera, rosemary, and peppermint. All of these are noted for their cleaning action and ability to nourish your hair.
  • Organic conditioners-this product is made with natural materials that help to cleanse and nourish your hair. Often they are made using rosemary, honey, mint, and other essential oils and herbs.
  • Organic hair spray-the common ingredients include extracts, water, and oils.

Estafa Vs B.P.22 – What Is the Difference?

We’re pretty sure there’s a point in time that you became party to a transaction, either as payee or payer. Of course as payee, receiving cash is much preferred as you are sure that your payment was given to you in full sans any further action needed from your end. Now as payer, issuing a check is so much more convenient, especially for substantial transactions, as you would not have to worry about bringing cash and making sure that all your expenses are accounted and debited for, up to the last centavo.

It’s great if all transactions went smoothly without any hitch. However, with both parties making and receiving payment all in good faith. But what if you were conned by someone you had the mistake of trusting? Or what if you issued a check as a show of good faith to close out on a deal but at the time of issuance, the account has insufficient funds and you made a mental note to replenish the account as soon as you got paid. Alas, you then notice that your check bounced.

The above instances had surged over the years and has caused an unfortunate chain reaction which prompted the filing of either or both the following cases: Estafa and Violation of Batas Pambasa (BP) 22 or the Bouncing Checks Law.

Estafa Through Issuance of Unfunded Checks
The crime of Estafa is punished under the Revised Penal Code. One can be held guilty for Estafa by means of issuing a bouncing check with the use of false pretenses or fraudulent acts executed prior to or simultaneously with the commission of the fraud:
“By postdating a check, or issuing a check in payment of an obligation when the offender had no funds in the bank, or his funds deposited therein were not sufficient to cover the amount of the check. (Article 315(2)(d) of the Revised Penal Code as amended by R.A. 4885)”

How can a person be held guilty for Estafa?

Under the RPC, the following elements are necessary to hold a person guilty of Estafa:

  1. Postdating or issuance of a check in payment of an obligation contracted at the time the check was issued
  2. Insufficiency of funds to cover the check, and
  3. Damage to the payee thereof.

The most important element here is the damage caused. Absent any of the following elements, a person cannot be held liable for Estafa.

Case in point:

Andres owns and operates a trading good business and bought merchandise from Bonifacio and issued an unfunded check in consideration of the goods received.

In this scenario, Andres can be held liable for Estafa because he issued a check knowing it to be without sufficient funds to pay the items he bought from Bonifacio. The issuance of the bounced check here was with fraudulent intent.

Bouncing Checks Law (BP 22)
Unlike Estafa which has its basis under the RPC, BP 22 is enacted through a special law. A person can be charged for violation of BP 22 when he commits the following acts:

  1. Making or drawing and issuing any check to apply on account or for value, knowing at the time of issue that he does not have sufficient funds in or credit with the drawee bank for the payment of such check in full upon its presentment, which check is subsequently dishonored by the drawee bank for insufficiency of funds or credit or would have been dishonored for the same reason had not the drawer, without any valid reason, ordered the bank to stop payment;
  2. Having sufficient funds in or credit with the drawee bank when he makes or draws and issues a check, shall fail to keep sufficient funds or to maintain a credit to cover the full amount of the check if presented within a period of ninety (90) days from the date appearing thereon, for which reason it is dishonored by the drawee bank.

How can a person be held guilty for Violation of BP 22?

Violation of BP 22 can be filed against any person when the following are present:

  1. Making, drawing and issuance of any check to apply for account or for value;
  2. Knowledge of the maker, drawer, or issuer that at the time of issue he does not have sufficient funds in or credit with the drawee bank for the payment of such check in full upon its presentment; and
  3. Subsequent dishonor of the check by the drawee bank for insufficiency of funds or credit or dishonor for the same reason had not the drawer, without any valid cause, ordered the bank to stop payment.

Same with Estafa, the presence of all these requirements is important. Otherwise, the charge of BP 22 will not attach. Note that knowledge of insufficiency of funds is presumed when it is proved that the issuer received a notice of dishonor and that within 5 days from receipt thereof, he failed to pay the amount of the check or make arrangement for its payment. Additionally, in BP 22, good faith is immaterial. Meaning, the mere issuance of an unfunded check already consummates the crime.

Using the same example above, Andres can also be charged for Violation of BP 22, other than Estafa, because BP 22 cases also cover issuances of bouncing checks for value received.

Where does the disparity lie?

It is Estafa when, among others, you issue an unfunded check with fraudulent intent in consideration of something of value you received. Here intent is material and good faith may be used as a defense.

It is a case for Violation of BP 22 when you issue an unfunded check whether or not it is for an obligation you contracted prior to the issuance of the check or not. Simply put, you are liable for BP 22 whether you issue a check for a present or a past obligation.

Posted in Law

Significance Of Character & Police Clearance Certificate In Immigration

If you are planning to settle permanently in any foreign country, police clearance certificate is one of the essential documents you will need in order to qualify successfully for the permanent residence visa process. A police clearance certificate is issued to Indian passport holders by the concerned police authorities covering the time period of the applicant’s stay in the particular region. If any applicant has been involved in any kind of illegal activity or was arrested for violating the law anytime, the police clearance certificates notes the entire nature and reasoning of the applicant’s case. In much simple words, a police clearance certificate represents how ethical or unethical your character is in the eyes of law of the counties you have lived after the age of 16 years.

Necessity and validity of the police clearance certificate in the immigration process

It is necessary for a prospective immigration who is 16 years older and currently residing in India to have his criminal check done. If the candidate is an Indian citizen age 16 or older and currently residing in India, whose passport was issued MORE THAN six months prior to their immigrant visa interview date, should obtain a Police Clearance Certificate from both the nearest Indian Passport Office and the District Police in the area in which they reside. However, if their passport was issued LESS THAN six months prior to their interview date, they only need a Police Clearance Certificate from the nearest Indian Passport Office.

Factors that impact police clearance check

The following factors will have an impact on your police clearance check:

  • You have a substantial criminal record: By this, it means that past records will be assessed. A sentence(s) of 12 months or more in prison will impact your police check.Also, a suspended sentence is considered as a prison sentence.
  • You have been convicted of escaping: In case you have been found guilty of escaping from immigration detention (during or while detention or had escaped and were taken into detention later), it may bring an adverse impact on your PCC.
  • You are/were associated to a criminal group: In case you have been a member of organization or group that has bad records and the Minister for Immigration reasonably suspects your involvement in the group/organization criminal activities, it may impact your police check.
  • You are/were involved in any crime or offensive acts: If the Minister for Immigration reasonably believes your involvement in criminal acts like human trafficking, smuggling, genocide, sexual offense, torture of slavery, a crime against humanity, a crime of serious international concern, it becomes difficult for you to obtain a PCC.
  • Your past records prove you of an immoral character: If your past and presents records show that you are not of a good character and the government of the country thinks that you can be a threat to the country, you will be denied of a police clearance.

Procedure to apply for a police clearance certificate (India):

If you are 16 years or above, you can apply for a PCC at the places listed below, as per the associated conditions:

  • If you are residing in India and your Indian passport was issued within past 6 months
  • Apply at the Passport Office
  • If you are residing in India and your passport was issued more than 6 months prior to visa application
  • Have to apply at the Passport Office and the District Police Office near your place of residence
  • If you are an Indian passport holder and is staying outside India
  • Local Embassy or Consulate confirming you have no criminal record (a statement from Embassy or Consulate is acceptable)
  • If you are an Indian passport holder and currently resident in India, but has lived in another country (except for the U. S.).

You need to apply at the passport office, d District Police Office serving your place of residence (if the passport was issued more than 6 months prior to visa application) and the country of previous residence (if available).

Posted in Law

Make More Sales By Being Contrary

Here’s something I’ve been playing with, and my results have been pretty good, too.

A few months ago a friend was launching a big product with lots of cash prizes for the top affiliates. I knew there would be tons of affiliate competition, with every affiliate trying to out-do the others with bigger and better bonuses.

How to compete?

I decided not to.

Instead, I thought about what every affiliate’s bonus pages would look like: Highly polished, slick, professional, lots of graphics, videos, etc.

Odds are they would all start to look very much alike, right?

So I thought… what if I did something different?

What if my page looked like something you might get in the mail – black and white sales letter, using the Courier typewriter font, very old-school looking…

And what if, instead of a highly polished professional photo of myself, I used one where I just woke up? Or one where I just finished exercising, or just finished the yard work?

In other words, I looked like the guy next door and not some slick marketer.

Taking this thinking to the next level, I decided I didn’t want to spend time or money on creating a bonus. Everyone else was doing that, so why should I?

Instead, I would hold a live class. The homework would be to go over the program before class. Then in class we would implement, step-by-step, what was in the program. And I would record the whole thing, so people could just follow along.

In case you’re wondering – it worked beautifully. My sales were a very decent 5 figure number, and my commissions were half that plus bonuses.

And one more thing – I cheated, too. I had my virtual assistant run the class for me. She got to learn some great new skills, and I put less than 2 hours into the entire project.

The takeaway: When you have a lot of competition, it’s time to stop directly competing and find another way.

If they are using tons of graphics and slick videos, you go with a 1980’s black and white typewriter look.

If they are offering bonus packages filled with 5, 10 or 20 products, you offer no products (I offered hold-your-hand training, which in my opinion is worth far more anyway.)

You get the idea.

Do you know what would work even better than that?

MAILING the actual letter. Yup. Talk about old school. If you collect real addresses of your BUYERS, you might consider doing this on big ticket items.

I know marketers who do this. They are few and far between, and they are KILLING it. They only mail to buyers, which greatly improves their conversions. They use a service to send out the mailers for them. And they make more on one of these mailings than most successful marketers earn in 6 months.

Which brings me to my second idea… if you don’t already have the mailing addresses for your buyers, start collecting those now.

When you have a sizable portion of them (at least 200, preferably 500) approach a marketer with a product your list would love. Make sure there is plenty of profit in that product. Take the sales letter, adapt it to a black and white mailer (cheap to produce) and send it to your buyers.

See what happens. Tweak, rinse and repeat.

You can easily DOUBLE your income using this method.

Know why? Again, because it’s contrary. It’s different. Almost no one is doing it.

Your customer gets maybe a half dozen pieces of mail in a day. Two are bills. Two are sales flyers from local businesses. One is a catalog.

And then there’s that mysterious white envelope. Yeah, it’s going to get opened. Yes, it’s going to get read.

The Beginners Guide To Finding A Luxury Condominium For Your Next Vacation

Perusing and choosing from a variety of luxury condominiums can be overwhelming, particularly if you are next to the scene. Condos can be a particularly tricky type of accommodation, but they can be some of the most rewarding choices if you know what to look for. Fortunately, there are some standard guidelines to follow and things to watch for when choosing a hotel. Take a look at some of the following tips to help you make the most of your accommodation choice:

1. Be mindful of your price range.

This is an important tip! Make yourself a budget for your travels and then stick to it. If you must go over, then be sure you have a concrete reason for exceeding your initial estimate. The beauty of condominium-style hotels is that you have a range of options with different prices. With luxury condominiums, you should be able to specifically see the amenities for which you are spending your budget. Searching online for special deals and promotions and traveling during the off-season are all good tips to help save you some money. Join a mailing (or emailing) list for even more specials and promos.

2. Determine which amenities are important to you.

Different people will have different expectations of their hotel choice. If you are traveling with your family, you will probably be interested in a different set of amenities than if you were traveling by yourself or with adults only. Ask about swimming pools, hot tubs and saunas. Some people really enjoy having large, community spaces for everyone to lounge in after the day’s activities. Campfires and grills are also things to consider if you plan on spending a lot of time outdoors. The sky is the limit when you are discussing luxury condominiums, so make sure you keep your options open and your expectations defined.

3. Ask for a variety of room options.

For some hotel-style condos, you can expect privately owned rooms within a hotel setting. This means that a large condo building is generally under group management, but each unit is individually owned. Look for photos online to peruse your options. Checking out online reviews is also an excellent method for checking on the status of a particular condo. Keep this in mind when you are attempting to book with a company. Also, consider what would be best for your travel group. If you are going with just one person, you may want something completely different than if you were hosting children or extended family members.

4. Think about the activities in which you want to participate.

The activities in which you will participate while on vacation should influence your choice in luxury condominiums. If you are booking a ski trip, then check the access to ski lifts, ski lessons, and ski-lodge type of accommodations. If you will be in the mountains, then inquire after relaxing spa options. Adjust your sleeping accommodations to your vacation choices in order to maximize your vacation experience. Call ahead of time to see how the hotel management can accommodate you.

5 Secrets to Finding Where to Stay in Fredericksburg

Deciding where to stay anywhere in the world can pose challenges, but when you’re faced with a particularly interesting city, it can be a little tougher to make the right call. This is the quandary faced when choosing a place to stay when visiting Fredericksburg, Texas.

The city of Fredericksburg was established in 1846, so it has a very long history into the early days of the Lone Star State. What’s more, this city, which boasts a population of about 11,000 people, has gained popularity over the years for all it has to offer to visitors looking for a unique, yet thoroughly Texan, experience.

It’s important to know that Fredericksburg, TX is seen as a gem in the central area of Texas known as the Hill Country. As time has passed, the city has remained small, but it certainly packs a punch in terms of what it offers to visitors, and herein lies the issue with deciding where to put your boots up, so to speak, when in town.

Here are five secrets to choosing the best place to stay when visiting Fredericksburg:

Plan Your Travel – This seems relatively easy as most people plan their travel, but specifically, understand on what roadways you’ll be traveling. If you happen to be on I-10, you’re a little south of Fredericksburg. While not too far, if you’re not keen on straying from I-10, you might want to look elsewhere. If you happen to be traveling Highway 290, however, it goes right through town, which presents more options. Also, if you plan on using Fredericksburg as your home base when taking day trips to either Austin or San Antonio, know that you’re fairly equidistant from both, which means you’ll likely save money by staying outside of the big cities.

Define Your Lodging Needs – Whether it’s one night, a weekend, or an entire week, staying in historic Fredericksburg provides many lodging options in the way of inns & suites, hotels, and B&Bs. Each has its own set of amenities and offerings for visitors, so it pays to know what you want out of your lodging.

Pets – More and more people are starting to travel with their pets rather than leave them with a neighbor or board them. It may be nice to travel with your furry buddy, but the options for finding a place to stay that is pet-friendly are greatly reduced. You may also be one of the many people who travel with a service animal. Though it’s easy to get online & check policies, a quick online search of Fredericksburg pet-friendly lodging gives you very inconsistent results. Calling ahead is your best bet.

Wineries – Fredericksburg is known across the country & abroad for its amazing wine. If you’re traveling to the area to check out any number of the fifteen wineries associated with Wine Road 290, you may want to consider how you plan on moving back & forth. Since you’ll be interacting with alcohol, these wineries take care to maintain safe environments. There are a few wineries that have attached lodging available, but you’ll have to call ahead of time to find out about availability (if applicable).

Know Your Map – Regular travelers know that when trying to secure a deal on a room, businesses offering a place to stay will advertise about their proximity to various landmarks & places of interest. Fredericksburg is no different. For example, a hotel may indicate that they are right off Main Street, which cuts right through the city. That sounds more appealing than staying off of U.S. Highway 290 until you realize that it’s the same road.

Choosing where to stay in Fredericksburg, TX requires a little bit of work on the weary traveler, but in the end, you’ll be greatly rewarded.

The Real Estate Resurgence of Glassell Park and Highland Park

Real estate in Northeast Los Angeles has been booming for years. We hear about it on television and in the news. Rarely does a news story get published where the term “Gentrification” is used to describe areas such as Eagle Rock, Mt. Washington and Highland Park, regions where home values have spiked. Is it something home-buyers and home sellers need to know?

By definition, “to gentrify” is to improve a house or district so that it conforms to middle-class taste. The middle class, or Bourgeoisie, is attempting to emulate upper-class standards. In the U.K., the gentry refer to people of high social position, specifically the class of people next below the nobility. Therefor the gentrification of an area is a process whereby those of lower socioeconomic status are forced out of a region in order to make it more attractive to the people of higher socioeconomic standing. Taking deteriorating inner city homes away from working class families to be renovated and sold to the privileged is also known as progress, or gentrification.

That is precisely what is occurring in the once run down neighborhood of Highland Park. This ongoing restorative transformation has helped to eradicate crime and strengthen the local economy. Juice bars and yogurt shops have sprung up in place of derelict Laundromats and liquor stores. Local businesses are now thriving, where the windows were once boarded up and car carcasses rusted.

Nowhere is this more evident than in the Northeast Los Angeles neighborhood of Glassell Park, where police not long ago bulldozed suspected gang homes in a dramatic crackdown on crime. Soon after, investors began investing in fixing up Glassell Park’s hillside view homes and property values began to rise with new shops and restaurants appearing in direct proportion.

At one time, Eco Park stood as the poster child for gentrification in Los Angeles. This forgotten slum went through a complete metamorphosis in the 90’s, turning it into one of the most sought after areas east of downtown. With Echo Park as a model, the restoration movement has continued its march east, rehabilitating other areas, such as Highland Park and Glassell Park, with great potential.

One telltale sign of the up and coming neighborhood is what is known as the Starbucks phenomenon. If this “7-eleven” of coffee houses has chosen to plant its green lady logo on the block, you can bet your bottom dollar that the ‘Hipsters are coming or more likely, the Hipsters have already arrived. This of course means that property values are climbing. In the historic region of Highland Park, York Boulevard is now book ended by Starbucks. Having a Starbucks on the corner is clear evidence that a moneyed community is on the rise. The values of homes for sale in Highland Park are absolutely exploding.

Another way of measuring affluence is by exploring the high volume of trendy restaurants, bars, and art galleries not to mention the cafes populated by too cool for school patrons everywhere. This enclave has become a hot spot for exotic dining among foodies and the like. Good eats just seem to go along with gentrification. That is one of the advantages. Today you can find French, Italian, Japanese, Vietnamese, and a wide variety of Vegan food in this once neglected district. It has become an amazing multi-cultural mecca. One more example of economic growth is improved public transportation. Business people can commute from paradise to downtown by train in a matter of minutes.

The median price for a house in Highland Park is now approaching seven hundred thousand. In relative terms, this area is still a bargain in Los Angeles’ exorbitant housing market. As the beautification of these older neighborhoods flourishes in NELA, the real estate naturally becomes more desirable and the property values escalate.

Hire the Best Search Engine Optimization Firm to Help Your Website

If you own a company, you have probably heard of search engine optimization. Essentially, this is what allows your company’s website to be one of the first websites shown on the results list after a search has been made. Having better search engine optimization can lead to more individuals seeing your website and, as a result, having more potential customers. However, the entire process of improving your company’s search engine optimization can be extremely difficult, especially for those who are not as knowledgeable in the area of technology.

Today, many business owners are trusting their website’s creation and search engine optimization to the experts, they are hiring professionals to handle this for them. If you are an India based company, there are many options available to you, but finding the perfect fit is key. There is a good chance that you know other business owners and one of the first steps to finding the perfect company to help you will be to ask others who they use. Once you have a list of potential companies, you can do your own online research to narrow down your search, but there are some things you should ask the company directly before making an official hire.

First, it can be beneficial to ask who their past and current clients are. This can give you an idea of the types and status of the companies that they have worked with before. Also, you may be able to use these past companies as a reference point. If you could speak to an owner of one of these companies it can give you a direct idea of how they were treated and if the company did in fact improve their SEO.

Next, you should inquire on how the company will improve your search engine rankings and the results you should expect. The key to this question is that they give you a realistic answer, as it is practically impossible to give you a top search results on every search engine out there. Each company you speak to should have a specific plant they follow when working with customers. Though these plans may vary, you can expect them to stick to something like an initial website review, weeding out problems that lower your ranking, on page optimization, improving website URL, developing page titles, headings, and tags.

Of course, most popular search engines like Google, Bing, and Yahoo have specific guidelines that they expect companies to follow and breaking these rules can result in lowered search results and even banning from the results completely. You will want to ask the company you are considering if they follow these rules, which are called webmaster guidelines. For example, Google prohibits twelve SEO tricks that can lead to incorrect optimization. Ensuring that the company you choose avoids breaking these guidelines is extremely important.

Another thing to consider is obviously the price you are willing to pay for your SEO help and if the companies you are considering fits this budget. You will want to ask if you will need to pay by hour or by project and what you can expect your overall costs to be. Another important question is how often and how you will be contacted if needed throughout the process. You will want to stay up to date on the changes being made on your website and the results you are receiving with the SEO changes being made.

Overall, improving your company’s search engine optimization can lead to more potential customers seeing your website. Learning how to make your website SEO friendly and changing things that are setting you back can be a lengthy and difficult process for business owners. This is why you should hire a professional team to handle the search engine optimization of your site.

Posted in SEO